Manager, Brand Strategy

Richmond, British Columbia, Canada · MARKETING

Description


The Manager, Brand Strategy will serve as PressReader’s brand steward as we expand into new markets (both B2C and B2B) around the world. The successful candidate will build the brand through a number of marketing activities, including public relations, internal communications, sales support, strategic planning, copywriting, social media monitoring, speech writing, presentation building, and more. They’ll work closely with the rest of the marketing team, under the direction of the VP, Marketing.

One major challenge will be to ensure all of PressReader’s departments (in offices around the world) are contributing to the same brand identity and working together to build a consistent, cohesive, and strategically sound brand identity. This role is perfect for some with seriously awesome writing skills looking to grow alongside a Canadian tech company on a wicked-smart marketing team. For an ambitious marketer with talent that stretches across multiple disciplines, this is a great chance to grow your portfolio and truly own some major projects.


If you’re the successful candidate (we hope you are), you’ll help shape PressReader’s lead generation, user acquisition, and customer engagement strategies. You’ll also work closely with other members of the marketing team, including those responsible for digital marketing, social media, B2B marketing, and product marketing, as well as our team of designers and user-experience specialists. All that requires developing a strong understanding of the publishing, media, technology, hospitality, library, and aviation sectors. (We’ll help you out with that part.)


Still with us? Here’s what you’d do as our Manager, Brand Strategy:


We offer a competitive compensation package (duh), plus benefits after you complete a probation period.

If you’re interested, here’s what we need to see:

Bonus points:

To apply, please submit your CV and blow our minds with an awesome cover letter explaining why you’re right for this role.

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